The Birth of an Idea
It all began over two years ago when I was first introduced to OpenAI and the ChatGPT playground. Even in its earlier versions, pre-GPT-3, I was completely blown away by its potential. As someone deeply embedded in the creative industry—having worked as a creative director and running a creative agency—I saw beyond text-based applications.
The Fragmented Creative Process
Soon enough, I was experimenting with various AI tools. I dabbled in image creation with platforms like MidJourney, Stable Diffusion, and DALL-E. I then explored audio and voiceovers with Eleven Labs, and even ventured into music and video creation with RunwayML. However, all these subscriptions quickly added up, and before I knew it, I was spending €300 to €400 a month on these services.
The Realisation
The cost wasn’t just financial. The true expense was the time wasted jumping between different platforms. Each had its own user interface and learning curve, and I often used only a fraction of their tools. My creative process was constantly interrupted, leading to wasted time and broken trains of thought.
The Euryka Moment!
That’s when the proverbial penny dropped. I called up my partner and co-founder, SAbi, and shared my epiphany. We realised that the creative industry needed a single platform integrating all these tools, underpinned by brand, client, and project work. This would eliminate the need to constantly switch between platforms, allowing us to focus on the objective and the brief.
Building Euryka: The Unified Creative Platform
We started developing Euryka AI, a multifunctional, all-in-one AI hub for creative professionals. Whether it’s content, text, images, audio, music, or voiceovers, Euryka understands the context of your work. It integrates all these tools into one seamless interface, aligning with your brands, campaigns, and deadlines. This ensures you spend more time on ideation and conceptualising projects rather than getting sidetracked by navigating different platforms.
Say Hello to the Future of Creative Workflows
Euryka AI was born out of the need to streamline the creative process. By consolidating multiple AI tools into one unified, context-aware platform, we’ve created a solution that enhances productivity and reduces costs for creative professionals. Our journey is ongoing as we continue to refine and improve Euryka, but our core mission remains the same: to make creative workflows more efficient and enjoyable.
Reflecting on our journey, we’re thrilled with how Euryka AI is transforming creative workflows. But this is just the beginning of the Euryka AI origin story. Join our waitlist and become part of the next chapter in creating the future of creativity.
Dinesh, Co-Founder